Continuing from last week’s article; 11) The nostalgic R&B group the Fabulous Boogie Kings received some positive press after a club...

Despite what you may have heard to the contrary, promoting and marketing your music shouldn’t be the dreary task so many music people...

C.J. Chilvers may not be a website designer per se, but during the course of running www.musicjournalist.com he’s seen plenty of...

We can all learn a lot from John Taglieri, a singer/songwriter from New Jersey who in five short years transformed himself from being a...

Continuing from last week’s article; Technorati.com This site tracks and organises what’s being talked about on millions of blogs across...

Continuing from last week’s article; Here’s a rundown of the major social media websites you should consider using to reach more fans and...

Is your head spinning with thoughts of Facebook, YouTube, Technorati, Del.icio.us, Digg and all these new “social networking” websites?...

Continuing from last week’s article; Using your own blog If you already publish a blog or are about to start one, congratulations. That’s...

Now that you’re up to speed on the world of blogs and podcasts, let’s cover some simple but powerful ways you can use them to promote...

When I think back to my early days on the internet, it all seemed so simple then. You had only so many ways to promote yourself online:...

Continuing from last week’s article; Get into the discovery zone Consumers today don’t respond very well to being “marketing to” in the...

More than a billion people now have internet access around the planet. That’s a lot of people and a lot of opportunities at your...

I’m going to use this and several following articles to deal with only one subject because it’s so vital to the success of your music...

Continuing from last week’s article: 4) Focus on the benefits your music delivers Now it’s time to connect with the music fans whose...

Continuing from last week’s article; 3) Create and use a Brand Identity Statement (BIS) Think of your band or music business as the steel...

To borrow a phrase from a former U.S. president, “I feel your pain.” I’m not talking about physical pain, of course. I’m referring to the...

7) Set a deadline Remember how you always got off your butt and went to work the night before a term paper was due at school? Deadlines...

By pushing yourself, through advance planning, to head off in a specific direction – whatever direction that is – you create the...

When the topic of goal setting comes up, most musicians run for cover. In fact, I’ll bet that right now you’re seriously thinking about...

2) Making connections This is the step way too many aspiring musicians try to skip over. And they do so at their own peril. Quite often,...